Company History

1975 Founded by Richard & Edith Saterbo in Winter Haven, Florida. Colorado Boxed Beef Co. began with four employees shipping a total of 29,000 pounds of boxed beef in its first week.  Having spent time and doing business in the state of Colorado, Dick continued his focus on buying high quality Midwestern beef.

1983 The show must go on! Even when a fire destroyed a warehouse in November, CBBC shipped product to its customers the next night.

1986 The product lines grow to include pork, veal, lamb, poultry, frozen vegetables, deli items and seafood which allowed CBBC to expand into the cruise line industry

1991 Company leadership is assumed by Bryan, Steve, and John Saterbo.

1995 With over 220 employees, sales grow to over $210 million.

1999 CBBC ranks in the top 10 on the Florida Trend list of the Top 200 Privately-Held Companies in Florida, in the top 20 of the Meat and Poultry Business Journals Top 100 Meat and Poultry Manufacturers in the nation and in the top 50 on their international list.

2000 Begins marketing New Generation, fresh and frozen ground beef and chicken to foodservice and retail customers in March. Meat Processing runs a cover story about Colorado leading the way in the irradiated ground beef area. The company is named Processor of the Year by The National Provisioner in their June issue.

2002 Colorado Boxed Beef Co. and The Great Fish Company entered into a partnership.

2003 Acquires the trucking operation formally known as Alterman Transport Lines, Inc. (ATL) now known as Alterman Transportation Group (ATG) in January. Sold Florida Foodservice processing division to SYSCO.

2004 The company completed their purchase of the distribution division of Houston based PREFCO Corp. in March.

2006  Recognized as a leader in distributing food products in the Southeast expands service to every city in Florida, Georgia, Alabama, North Carolina, South Carolina, Tennessee and Texas.

2012 Acquires JBS Distribution adding six new full line distribution locations across the US.

2013 Tampa Bay Business Journal  ranked Colorado Boxed Beef  6th of Florida’s Top Privately-Held Companies in Florida.